United Arab Emirates
An Arabic-first hub for the renewable-energy sector: news, training, jobs and a business directory.
- Client
- Greenergy
- Sector
- Renewable energy · Community
- Market
- United Arab Emirates
- Platforms
- Website · Mobile web · Admin CMS
A specialised Arabic-language platform for the renewable-energy sector, bringing industry news, training, jobs and a directory of key industry players together in one responsive destination, with the editorial and monetisation tools to run it independently.
- Arabic content had to read right to left from the start and still be found in search and shared well on social media.
- The editorial team publishes news, courses, jobs and directory listings itself, and needed control over who can edit what.
- The platform earns from advertising in two ways: ad placements it manages itself, and Google AdSense.
- Growing a readership meant knowing what readers engage with and keeping in touch with subscribers by email.
An Arabic-first, right-to-left layout with server-side rendering, meta tags and social preview cards, so pages are indexed and shared properly.
The home page leads with the directory of market players, with counters for jobs, experts and companies in the sector and a breaking-news ticker below.
A custom CMS runs every section (news by category, the directory, training, jobs and the newsletter), with access control and an SEO panel for editors.
Self-managed ad placements sit alongside Google AdSense, and an email campaign builder works from the subscriber database, with Google Tag Manager tracking engagement.
Portal
- News by category, with a breaking-news ticker
- Renewable-energy business directory
- Careers board
- Training listings and course registration
Editorial & SEO
- Custom CMS
- Access control
- SEO panel
- Server-side rendering, meta tags and social preview cards
Revenue & growth
- Self-managed ad placements
- Google AdSense
- Email campaign builder and subscriber database
- Google Tag Manager tracking
Reach
- Newsletter sign-up
- Links to Telegram, X, LinkedIn and Facebook
- Site search
- Responsive layout for mobile web
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